Privacy Policy

Who is responsible for your information

FreshBet is the controller of the personal information described here. Our gaming operation is licensed by the Curaçao Gaming Authority, and licence records for the operation are published under the references OGL/2024/1800/1049 and 154186 across different industry directories.

Correspondence about this notice, including requests to exercise your rights, should be addressed to our privacy contact listed at the end of this page. We answer substantive requests within one calendar month and will tell you if a complex request needs longer.

Because you are located in the United Kingdom, the UK General Data Protection Regulation and the Data Protection Act 2018 apply to our handling of your information, and the Information Commissioner's Office is your supervisory authority.

What we collect and where it comes from

Registration produces your name, date of birth, residential address, email address, telephone number, and chosen currency. Verification adds copies of identity and address documents plus, where payment risk requires it, evidence of the source of your funds.

Using the site generates transactional records, wagering history, bonus participation, correspondence with support, and technical data such as IP address, device type, browser fingerprint, and the pages you visited.

Some information reaches us from third parties rather than from you: payment providers confirm or decline transactions, identity bureaux return verification results, game studios supply round histories, and affiliates tell us which campaign brought you to FreshBet.

Why we process it and on what legal basis

Operating your account, settling wagers, and processing payments are performed to fulfil our contract with you. Without this information we cannot open an account or release winnings.

Age verification, anti-money-laundering screening, sanctions checks, record retention, and reporting to our regulator are carried out to meet legal obligations placed on licensed operators.

Fraud prevention, protection of the platform, monitoring for signs of gambling harm, and analysis that improves our games and site rest on our legitimate interests, which we balance against your privacy before proceeding.

Marketing by email, SMS, or push notification is sent only with your consent, and every message carries a one-click unsubscribe. Withdrawing consent does not affect the service you receive.

Sharing, transfers, and cookies

We disclose information to payment processors, identity-verification providers, game and live-dealer suppliers, cloud hosting and email delivery partners, fraud-analytics services, our auditors, and the Curaçao Gaming Authority where our licence conditions require it. We do not sell personal information.

Some of these partners operate outside the United Kingdom. Where that happens we rely on UK adequacy regulations or on the International Data Transfer Addendum to the European Commission's standard contractual clauses, supported by a transfer risk assessment.

Cookies and similar technologies keep you logged in, remember display preferences, measure how the site performs, and — where you have agreed — measure the effectiveness of our advertising. Non-essential cookies are set only after you accept them in our consent banner, and you can change that decision at any time.

Retention, security, and your rights

Account and transaction records are kept for a minimum of five years after your relationship with FreshBet ends, as anti-money-laundering law requires. Self-exclusion records are retained for the duration of the exclusion and afterwards so the block cannot be circumvented. Marketing preferences are kept until you change them.

We protect information with encryption in transit and at rest, segmented networks, role-based access limited to staff who need it, logged administrative activity, and independent penetration testing. No system is beyond risk, so we also maintain a documented breach-response procedure and will notify you and the regulator where the law requires.

You may ask for a copy of your information, correct inaccuracies, request erasure or restriction, object to processing based on legitimate interests, receive your data in a portable format, and withdraw marketing consent. Some rights are limited where retention is legally mandated, and we will explain any refusal.

If you are dissatisfied with our response you may complain to the Information Commissioner's Office at ico.org.uk or on 0303 123 1113. We would appreciate the chance to resolve the matter first.

Where to get help

• FreshBet privacy contact — write to our Data Protection team through the contact form in the Help Centre, marking your message 'Privacy Request'
• FreshBet customer support — live chat and email, available from your account dashboard
• Information Commissioner's Office (UK) — ico.org.uk, telephone 0303 123 1113